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Google AdSense Native Ads Could Ultimately Lead to Better Browsing

Advertising is big business. In fact, it represents a substantial 88 percent of Google’s revenue. Until recently, however, the tech giant has stayed away from one lucrative segment in the advertising...

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The ‘Old School’ Factors that Lead to 21st-Century Sales

When I first started out as a business owner, marketing my freelance copywriting services, I was very aware of my biggest constraint: I was a lousy salesperson. When I was a kid, I had a hard time...

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SEC Chairman: We Want America to Lead the World in 5G

FCC Chairman Ajit Pai recently talked about the upcoming White House meeting which Verizon, AT&T, and Sprint are all expected to attend. The FCC Chairman says that it’s vital that we eliminate the...

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12 Easy Tweaks that Could Lead to Outsized Improvement in Your Content and...

We often write about big, strategic changes you can make to give your writing more power. But this week, we… Continue Reading The post 12 Easy Tweaks that Could Lead to Outsized Improvement in Your...

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MarketingSherpa Podcast Episode #4: What do you lead with?

Daniel and Austin discuss value sequencing: What do you lead with, what do customers need to know, and when do they need to know it during the buyer’s journey? Which customers need to know which things...

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Lead generation success = nature + nurture

True success requires both quality lead generation and intelligent lead nurturing. Here are tips and examples from some successful business enterprises to help you get better leads and nurture them...

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Smart Choices that Lead to Impressive Content and Copywriting Results

“It is our choices, Harry, that show what we truly are, far more than our abilities.” – J.K. Rowling That… Continue Reading The post Smart Choices that Lead to Impressive Content and Copywriting...

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Lead Volume vs. Lead Quality By RuthBurrReedy

Posted by RuthBurrReedy Ruth Burr Reedy is an SEO and online marketing consultant and speaker and the Vice President of Strategy at UpBuild, a technical marketing agency specializing in SEO, web...

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How to lead SEO teams and track its performance effectively: Experts’ tips

Leading an SEO team is not an easy task, whether it’s an in-house or an agency one. Moreover, tracking and measuring results is a critical part of any SEO campaign. You need to make sure that your work...

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Google co-founders step down, Sundar Pichai to lead both Google and Alphabet

Page and Brin will remain as board members. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

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